𧸠DARK OBSESSION: Nigerian Women FLOCKING to Buy ‘Haunted’ Labubu Dolls â Kim Kardashian Trend Gone TOO FAR? đ¨đ
A plush toy trend has spiraled into full-blown spiritual panic across Nigeria, as more and more women are seen flaunting their creepy, wide-eyed Labubu dollsâand spending a jaw-dropping N250,000 or more to get their hands on one.

What started as an innocent collectible among Western influencers has now mutated into a status symbol with dark undertones, and social media is exploding with warnings, mockery, and genuine fear.
The Labubu doll, originally a part of the âMONSTERSâ designer toy collection from Hong Kongâs POP MART, was meant to be quirky, mischievous, and collectible.
But Nigerians arenât laughing.
With its goblin-like smile, bloodshot eyes, and sinister grin, Labubu has been described as âhaunted,â âdemonic,â and âspiritually contaminated.
â And yetâwomen are scrambling to buy them.

Why? Because apparently, Kim Kardashian posted one on her Instagram.
Yes, thatâs all it took.
The second Kim K was spotted with a Labubu figure on her desk during a product promo, the internet caught fire.
Within hours, Nigerian influencers and slay queens were ordering them from overseas, flaunting their new âbabiesâ in unboxing videos and photo dumps.
Hashtags like #LabubuBaby, #DarkAesthetic, and #KimEffect started trending.
And then came the backlash.al TikTokers quickly jumped in, warning that the Labubu doll wasnât just a âtoy,â but a potential spiritual conduit.
One viral preacher claimed the doll âopens doors for marine spiritsâ and âinvites negative energy into your home.
â A video of a woman crying and throwing her Labubu into a river after experiencing âweird dreamsâ has racked up millions of views.
Another warned, âYou are spending N250,000 to buy a cursed object and calling it fashion?! Na wa!â
But the backlash hasnât stopped the trendâitâs actually made it more viral.
In typical Gen Z fashion, the controversy has become part of the appeal.
Influencers now pose with Labubu dolls while mocking the spiritual panic.
Some go as far as dressing the dolls in designer baby clothes, giving them names, and even âtaking them on dates.
â Itâs surreal, chaotic, and undeniably disturbing.
One Lagos-based stylist told us, âOwning a Labubu is like owning a Birkin for your shelf.
Itâs a vibe, itâs creepy-chic, itâs giving main character energy.
â Another proudly declared, âIf Kim K has one, so should I.
Simple.
â But spiritual leaders arenât buying it.
Nigerian clergy have gone on record warning parents and young women to pray over their homes and to avoid buying âtrending items that carry dark spiritual symbolism.
â
Some even link the Labubu craze to a growing obsession with aesthetic evilâa social media subculture that glorifies dark imagery, horror themes, and âpretty but scaryâ objects.
Think Wednesday Addams meets soft girl era.
While Western audiences may shrug it off as edgy fun, in Nigeriaâa country deeply rooted in spiritualityâthis kind of trend sets off serious alarm bells.
In one Twitter thread, a user wrote: âThe same people who wonât let you hang tribal masks in your house are out here cuddling Labubu like itâs normal.
We are not okay as a generation.
â Another commented: âThey say itâs just a toy, but so was Annabelle.
The economics of the trend are equally baffling.
With inflation and unemployment affecting millions across the country, the idea of spending a quarter of a million naira on a toy is shocking.
Yet, the demand is so high that resellers are charging even more, some pricing the limited-edition Labubu figures at N300,000 or more.
And guess what? Theyâre selling out.
Psychologists have weighed in too, saying the trend reflects a need for control and individuality in a chaotic world.
âThese dolls become emotional anchors,â one expert explained.
âFor some, it’s just fashion.
But for others, itâs symbolicâan emotional pet, a digital-age totem.
Whether that’s healthy or harmful depends on the person.
â
At the center of it all? Kim Kardashian.
Though she likely had zero intention of causing a spiritual meltdown in West Africa, her influence is undeniable.
This is the power of soft-launching a product in the background of a photo: fans analyze, imitate, and escalate.
And in this case, the result is a doll that has now become more than a doll.
Itâs a symbol.
Of class.
Of rebellion.
Of confusion.
Of chaos.
So whatâs next? Will the trend die out once the backlash gets too loud? Or will Labubu become the next must-have among African socialites and influencer elites?
For now, one thing is certain: the line between fashion, influence, and spirituality is blurrier than ever, and Nigerian women are at the center of a conversation thatâs as bizarre as it is deeply revealing.
Because in 2025, it turns out all it takes to stir national debate.
.
.
is a creepy little toy and a Kardashian post.