Kefilwe Mabote Responds to Backlash After Alleged Donation Scandal
Prominent South African influencer Kefilwe Mabote has broken her silence after facing heavy criticism for reportedly donating low-cost items to charity while disposing of her luxury goods by burning them.

Social media was set ablaze with accusations, memes, and heated debates, leading Kefilwe to address the controversy with a public response.
The issue began when a video surfaced online allegedly showing the influencer setting fire to several designer items, including handbags and clothing. Critics claimed the act was disrespectful and tone-deaf, given the widespread economic struggles in South Africa.
Adding fuel to the fire, it was alleged that Kefilwe had opted to donate less valuable items, prompting outrage over her perceived lack of generosity.
Social media platforms such as Twitter, Instagram, and TikTok quickly became battlegrounds for both supporters and detractors of Kefilwe.
The hashtag #KefilweBurning trended for days as users expressed their views. Many accused her of flaunting her wealth and disregarding the plight of those in need.
One Twitter user wrote, âWhy burn luxury items when so many people are struggling to put food on the table? Itâs insulting and out of touch.â
Another chimed in, âShe could have auctioned those items and used the money to support charities. Burning them just screams privilege.â
However, Kefilweâs loyal fanbase came to her defense. âPeople love to criticize influencers without knowing the full story,â one Instagram user commented.
âShe has a right to do whatever she wants with her belongings.â Others argued that the narrative was being blown out of proportion and called for people to focus on more pressing issues.

Amid the uproar, Kefilwe took to her social media accounts to address the controversy. In a video posted on Instagram, she appeared composed but visibly emotional as she explained her side of the story.
âIâve seen the comments, and I want to set the record straight,â she began. âFirstly, the decision to burn some of my items was a deeply personal one. These were items that held certain memories I wanted to let go of, and for me, this was a symbolic act of moving forward.â
Regarding the donation allegations, Kefilwe stated, âI have always believed in giving back to the community, and Iâve done so quietly for years. The items I donate are chosen based on the needs of the organizations I work with.
The narrative that I only give away cheap things is completely false.â
She concluded her message with a note of gratitude to her supporters and a call for kindness. âIâm not perfect, and Iâm learning like everyone else. Letâs focus on building each other up rather than tearing each other down.â
Kefilweâs explanation has sparked further debate about the symbolism of burning luxury items.
Some view the act as a form of catharsis or self-expression, while others argue that it comes across as performative and wasteful.
Social media analyst Thabo Dlamini weighed in on the matter, stating, âIn the age of social media, every action by a public figure is scrutinized.
While Kefilwe may have had personal reasons for her actions, the optics of burning expensive items during tough economic times are undeniably problematic.â

He added, âItâs also a reminder of the growing disconnect between influencers and their audiences. Transparency and context are crucial to maintaining trust.â
This controversy has reignited conversations about influencer culture and the responsibilities that come with public platforms.
Critics argue that influencers must be more mindful of how their actions are perceived, especially in societies grappling with inequality.
âInfluencers have a significant impact on their followers, particularly younger audiences,â said social commentator Zanele Nkosi.
âWhen their actions seem frivolous or insensitive, it can alienate people and perpetuate harmful narratives about wealth and privilege.â
Others, however, believe that the backlash is an overreaction. âWe need to stop expecting influencers to be perfect,â said one supporter on Facebook. âTheyâre human, and theyâre entitled to make choices that align with their personal values.â
As the dust begins to settle, Kefilwe seems determined to move forward. She has hinted at upcoming charitable initiatives and promised to be more transparent about her philanthropic efforts.

In a follow-up post, she shared, âIâve learned a lot from this experience, and Iâm committed to doing better. My goal has always been to inspire and uplift, and Iâll continue to do so.â
Whether the controversy will have a lasting impact on her brand remains to be seen. For now, Kefilweâs story serves as a stark reminder of the power and pitfalls of life in the public eye.
It also raises important questions about wealth, generosity, and the expectations placed on influencers in an increasingly connected world.