Recent events have cast a harsh light on the South African music industry, particularly surrounding DJ Maphorisa and artist Tebogo G Mashego, known as “Tuho.

” A viral video has surfaced, revealing Tuho’s emotional turmoil and accusations against major players in the industry, including Sony Music and DJ Maphorisa himself.

This unfolding drama raises critical questions about the treatment of artists and the often-hidden struggles they face behind the scenes.

 

On September 19, 2025, Tuho went live on social media platforms like TikTok and Instagram from Nigeria, where he was reportedly stranded after a performance.

In a visibly distraught state, he expressed his frustrations regarding unpaid royalties from his hit song “Bir Maroon,” claiming that both DJ Maphorisa and Sony Music had failed to compensate him for his contributions.

His emotional outburst included expletives directed at these entities, stating, “F Sony music and F DJ Maphorisa,” highlighting the desperation he felt over his financial situation.

 

Tuho’s claims are alarming. He stated that despite the massive success of “Bir Maroon,” he had not received a single cent in royalties, leading to severe financial distress.

The artist revealed that he was unable to afford a return flight to South Africa and was appealing to fans for donations to cover the estimated cost of 6,000 rand.

This situation underscores a broader issue within the music industry: artists often find themselves at the mercy of record labels that prioritize profits over fair compensation.

 

What makes Tuho’s situation even more poignant is the emotional toll it has taken on him.

In the video, a Nigerian woman attempts to console him, advising him to temper his remarks about DJ Maphorisa and Sony Music.

Her concerns seem to stem from a protective instinct, suggesting that speaking out could jeopardize Tuho’s future in the industry.

This dynamic illustrates the precarious position many artists find themselves in—caught between the desire to speak their truth and the fear of repercussions.

 

The music industry is notorious for its exploitative practices.

Many artists, like Tuho, find themselves struggling to make ends meet despite their work generating significant revenue for record labels.

The disparity between the wealth accumulated by these companies and the financial struggles of the artists they represent is stark.

Tuho’s situation is not unique; numerous artists have voiced similar grievances about their treatment and the lack of transparency regarding royalties.

 

Tuho’s plight has sparked discussions on social media, with many fans expressing their outrage at the treatment of artists.

Comments on various platforms highlight a growing awareness of the systemic issues within the industry.

One user remarked, “64 million from ‘Bir Maroon,’ and yet he hasn’t received a single cent,” emphasizing the disconnect between an artist’s success and their financial reality.

The struggles faced by Tuho echo those of many artists throughout history.

Iconic figures like Michael Jackson, Whitney Houston, and even local legends in South Africa, such as Zahara and Brenda Fassie, have all experienced the darker side of the music industry.

These artists, despite their fame and success, encountered significant challenges related to financial exploitation and a lack of control over their careers.

 

As the conversation surrounding Tuho’s situation continues, it is clear that there is an urgent need for greater transparency within the music industry.

Artists must be informed about their contracts and rights, and there should be mechanisms in place to ensure they receive fair compensation for their work.

The current system often leaves artists vulnerable, with little recourse when they are taken advantage of.

 

The solidarity shown by fans and fellow artists in response to Tuho’s situation is encouraging.

Many are rallying around him, calling for accountability from DJ Maphorisa and Sony Music.

This collective voice has the potential to drive change, pushing for reforms that protect artists and ensure they are treated fairly.

Looking ahead, the music industry must evolve to better support its artists.

With the rise of independent music production and distribution, there is an opportunity for artists to take control of their careers.

Platforms that allow for direct engagement with fans can help circumvent traditional record label structures, providing artists with more autonomy and financial stability.

 

The unfolding drama surrounding DJ Maphorisa and Tuho serves as a stark reminder of the challenges faced by artists in the music industry.

Tuho’s emotional revelations highlight the urgent need for change, transparency, and support for those who create the music we love.

As fans and fellow artists rally around Tuho, there is hope that this situation will catalyze a broader movement toward reforming the industry, ensuring that artists are fairly compensated and supported in their careers.

 

The music industry is a complex and often harsh environment, but with collective action and awareness, it is possible to create a more equitable landscape for all artists.

As we continue to follow Tuho’s story, let it serve as a rallying cry for change, advocating for the rights and dignity of artists everywhere.

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